Topic - Technology

Cookies

The Cookie Apocalypse: Adapting to the Era of 3rd Party Cookie-Less Marketing - By Cristina Suris

As reliance on zero and first-party data sources becomes increasingly crucial, proactive adaptation and integration of customer profiles into evolving marketing channels will be essential for maintaining competitiveness in the industry. I discussed this recently with my colleagues on the HSMAI Rising Marketing Leader Council, read on for highlights from our discussion

2024-05-02

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Guest Data

Hospitality Stakeholders on Fixing the Data Silo Problem

Despite years of work across the hospitality industry, hotels are still struggling to connect guest data across multiple systems, inhibiting their ability to provide an optimal guest experience. That was one of the key messages during a panel last week at the Highgate Tech Ventures and Independent Lodging Conference's Indie Cultivate event in New York City.

2024-05-02

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Social Media Trends

Google Trailing Behind Instagram, TikTok: How Social Media is Changing the Travel Search Landscape

Recent studies highlight a significant trend: Gen Z (aged 18 - 24) is turning to social media for their travel searches. This age group bypasses Google in favor of visually-driven platforms like Instagram (67%) and TikTok (62%) to find places to stay.

2024-05-01

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P2P Solutions

8 Ways That Hoteliers Can Increase Compliance and Reduce Annual Spend

In this world of rapidly rising costs, the deployment of digital procure-to-pay (also known as P2P and e-procurement) solutions becomes crucial. Leveraging this technology can facilitate the automation of purchasing processes, significantly reducing time inefficiencies and manual errors.

2024-05-01

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Generative AI

Interview - CWT's Chief Architect Matthew Newton on Gen AI and a Hitchhiker's Guide to the Galaxy

We ask Matthew what led him to his role, what the future of AI means for travel managers, and what we can expect in the future.

2024-05-01

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Event Management Software

Why Business Leaders Should Adopt Tripleseat QR Codes for Events

Using Tripleseat QR Codes is a strategic business move that offers tremendous benefit for event management at your venue, including improved financial risk mitigation to ensure prompt event payments, streamlined payment processing, and an enhanced guest experience.

2024-05-01

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Revenue Management

Event Driven Hotel Pricing: How Do Major Events Influence the Evolution of Room Rates?

Large scale events are significant revenue generators for hoteliers, injecting demand into markets and thus allowing hotel revenue managers to advertise much higher rates for their hotels during these periods.

2024-05-01

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Hotel Reputation Management

Why Didn't My Guest Leave a Review? 4 Ways to Get More Feedback From Your Guests

Are your guests leaving fewer reviews than you expect? Here are 4 ways for hoteliers to get more feedback from guests.

2024-05-01

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Maestro PMS Users Conference

Hoteliers, Integration Partners Applaud Maestro PMS's Innovative, All-In-One Technology

NEW tools take center stage at the company's largest Users' Conference on record, including embedded payments, learning management, client incentives and more

2024-05-01

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Oracle Cloud Marketplace

Journey's Experience Management System and Ecommerce Platform Now Available on Oracle Cloud Marketplace

Journey's hospitality solutions provide a unified approach to managing bookings seamlessly and streamlining operations, while prioritizing direct revenue management.

2024-04-30

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